"2024-Food Flavor Trends"

Flavors trends in 2024 are influenced by global, health-oriented and sustainability trends.

Some of these trends:

Food Flavor Trends

Food Flavor Trends

1. Herbal and floral flavors

  • Lavender, Hibiscus, and Rose: These flavors have become popular in drinks, desserts, and cocktails for their mild aroma and soothing properties.
  • Herbal Teas: Herbs such as basil, rosemary, and lemongrass are used in savory foods and beverages for added freshness.

2. Combinations of global flavors

  • African and Middle Eastern spices: Spices such as barberry, harisse, and sumac have become especially popular in sauces and marinades.
  • Southeast Asian flavors: Herbs such as Thai basil, Pandan, tamarind and galangal continue to influence fusion cuisine.
  • Latin American influences: Flavors like Aji amarillo (Peruvian pepper) and guava are more prominent in salsas, desserts, and cocktails.

3. Fermentation and Umami

  • Fermented Flavors: Fermented foods such as Kombucha, Kimchi, and Miso have gained attention for their tart flavor and health benefits.
  • Umami ingredients: mushrooms, soy sauce, seaweed, and small fish add a deeper taste to foods.

4. Nostalgic and soothing

  • Classic Desserts and Snacks: Classic flavors like caramel, peanut butter and marshmallow are making a comeback with modern twists on ice creams and pastries.
  • Nostalgic Snacks: Flavors inspired by the breakfast cereals and chocolates of childhood can be found in milkshakes and desserts.

5. Sustainable & Nature-Oriented

  • Alternative proteins: New flavors are being introduced from meats based on mushrooms, algae and seaweed.

  • Cooking without waste: Using all parts of fruits and vegetables adds creative flavors to dishes.

  • Sea vegetables: Ingredients such as kelp, dulse, and wakame add marine flavors and saltiness to dishes.

6. Combining spicy and complex

  • Smoked peppers: Flavors like chipotle, smoked paprika, and ancho peppers add heat and smoky flavor to foods.
  • Sweet and spicy: Combinations that combine sweet and spicy—such as sierracha honey, spicy mango, and chili chocolate—are becoming more popular.

7. Health-oriented flavors

  • Superfood flavors: Ingredients like matcha, turmeric, and spirulina continue to be used in smoothies and snacks for their health benefits.
  • Adaptogens: Ingredients like ashwagandha, reishi mushroom, and maca root are added to drinks and snacks to help reduce stress and increase health.

These trends represent a balance between the enjoyment of taste and health-oriented choices.Global influences and sustainability in nature also play an important role in shaping the food landscape.

Scroll to Top